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Digital Strategy & Consulting

Brand strategy development

Elevating Brand Equity and Positioning for Success

You are crafting a clear roadmap to establish a brand's identity, positioning, messaging, and overall direction in the market. It's about defining what sets your brand apart and how it resonates with your target audience to gain a Competitive Advantage.

Netgen specializes in developing robust Brand Strategies that define your brand's purpose, values, and positioning in the market, emphasizing Strategic Branding. Our approach involves aligning your brand's identity with consumer perceptions, ensuring a lasting and meaningful connection with your target audience and achieving Brand Positioning.

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Market Analysis:
We conduct a comprehensive analysis of your industry, competitors, and target market to identify unique opportunities and challenges, supporting Strategic Planning.
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Brand Positioning:
We define a distinct and compelling positioning that sets you apart in a crowded market, aligning with your target audience's needs and desires, ultimately enhancing your Brand Identity.
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Identity and Messaging:
Our team crafts a consistent brand identity and messaging that resonates with your audience, building trust and loyalty and strengthening Brand Equity.

Other services

Our main tools of choice include:

Let's work together

Reach out today

Join us in translating your vision into actionable digital initiatives. Let's work together to ensure your digital projects are a catalyst for your business growth and prosperity!

#StrategyWorkshop #Analysis #StrategyDevelopment #DigitalStrategy #BusinessAlignment #SuccessDriven

Already trusted by clients

Banking

MBaer Bank

A new digital brand experience for "The Bank with a Soul"

MBaer Bank

Health

OdA Gesundheit Zürich and Z-INA

Multisite and new branding for OdA Gesundheit Zürich, the industry association representing employers in the healthcare sector in the Canton of Zurich.

OdA Gesundheit Zürich and Z-INA

NGO

Swiss Import Promotion Programme (SIPPO)

Informative B2B multisite across 12 countries and 13 languages

Swiss Import Promotion Programme (SIPPO)

Health / Employer Branding

Psychiatric University Hospital Zurich (PUK)

Strong employer branding for an attractive employer brand

Psychiatric University Hospital Zurich (PUK)

Backed by a team you can depend on

Ivan Vuckovic
Ivan Vuckovic
Head of Digital Business, A1 Telecom

Netgen made a significant impact on our business through understanding our business needs as well as the needs of our users. Their work is always focused on technical implementation that would meet the client’s goals and through all the phases of the project, they’re willing to provide valuable education and support to the client’s in-house team.

Erlend Aam
Erlend Aam
CTO, Forlagshuset

Netgen’s dedicated developers have been crucial to the success of many of our exciting projects in recent years. They have been closely linked to our internal teams and have been counted as "family" for some time. We couldn’t have done this without them.

Reach out today

You got a project and you think it's time to roll up sleeves and start working?

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