Our Role: Digital Partner for MedHyg
Digital strategy for the new website, UX design of the new portal, integration e-commerce with a selection of books and connection to ERP system, CMS update to eZ Platform (Ibexa DXP), automated theme landing pages, article creation with "Netgen Tags" tagging system.
Challenge: Huge amount of ressources
The Planète Santé health portal brings together content from more than 70 medical and health partners. Planète Santé has grown strongly over the years and experienced increasing complexity due to the growing amount of content. The new online presence of the health portal had to do justice to this circumstance.
Solution: Simple Navigation and Dynamic Landingpages
With a clear structure and navigation, the new portal was able to cope with the increased complexity of the content: The qualitative standards were maintained, but the structure of the site was streamlined. Automated landing pages for individual topic blocks and a separate e-commerce section created a better overview.
The CMS update with the option of smart tagging of individual articles ensures easy maintenance for customers and a good overview for users.
#DigitalStrategy #UXDesign #E-Commerce #SEO #ApplicationManagement #Magento #ERP